June 30, 2023 – Hello solopreneur! Meet the new Boss Diplomat

We thought we knew about branding until we met Talyn Rahman-Figueroa of Boss Diplomat. Her business focuses on branding for solopreneurs and small businesses. She also does personal branding for entrepreneurs.

Our branding journey with Talyn started when we signed up for her Brand Blueprint service last year. She took Artist Dynamix through an analysis of our brand and how we present ourselves to the world.

One of the most exciting things we did during our sessions with Talyn was zeroing in on who our actual ideal clients are.

It led us to think about what we mean when we say ‘creative entrepreneur’ and was one of the catalysts that inspired us to write this article where we crystallized the answer we give when we are asked, ‘What is a creative entrepreneur?‘.

When she approached us to redesign her website and move it from Squarespace to WordPress, it took us into a deeper dive into thinking more strategically about branding and positioning.

We loved working on this website project. You can imagine the pressure of working with a branding expert on building their main marketing platform!

Well, we did it, and the website is now live! Check it out here!