Nov 25, 2023 – Interview on the power of SEO with Talyn Rahman-Figueroa

Fungai was recently interviewed by Talyn Rahman-Figueroa of Boss Diplomat for her YouTube channel on branding. Fungai spoke about the power of SEO in online branding and how modern-day tools make it easier for smaller businesses to have access to information that only much bigger enterprises used to have access to.

Here are some of the highlights from the Interview:

• 💼 Personal branding is crucial for creative entrepreneurs, as they are often the face and personality behind their business. This video emphasizes the importance of showcasing your personal brand on your website to attract clients.

• 🌐 Your website is your headquarters and should be the center of your marketing strategies. It should have a clear call to action and serve as a portfolio for your work. Other marketing avenues should redirect back to your website.

• 📈 SEO is essential for understanding your clients and targeting the right keywords. It is similar to market research and can provide valuable insights into what your clients are looking for.

• 🎨 Your website should reflect your personality and showcase your work effectively. It should have professional content, a clear hook, and a focused call to action. Collaboration with a web developer who understands your brand strategy is crucial for achieving this.

• 🤝 Collaborating with a web developer who understands your brand strategy can bring out your personality and make your website functional and effective. It is important to invest resources and time into creating a website that works for your business.