How AI has already changed the world for creatives & small businesses
It was only in November 2022 that the launch of ChatGPT brought artificial intelligence into mainstream news. Within 5 days the app had a million users. It hit 100 million users after two months. But ChatGPT is only one of many AI initiatives that have been in development or, for some, in use for many […]
The power of user-generated content in your marketing campaign
User-generated content (UGC) is a tool that can transform brands. It lets brands become part of real stories and experiences shared by real people. UGC goes beyond users creating content; it’s about them sharing their stories, experiences, and connections. Now, let’s link this to our journey in the Ultimate SEO Makeover (#180DaysOfSEO, #UltimateS
Strategies & tips for an effective content marketing campaign
Effective content marketing campaigns are essential for businesses to establish themselves as industry leaders, increase brand awareness, boost revenue, and improve conversions. However, creating a successful content marketing campaign can be a challenging task. It requires a comprehensive strategy, engaging content, and a deep understanding of the target au